Acting as an Agent

“The UK fleet and business car market is one of the most sophisticated in the world and yet, it would appear, most of the management fire-power is focused on vehicle acquisition rather than disposal”.
So began the grs “Best practice in fleet remarketing” report which found evidence that the industry is tending to focus on a single-channel approach to vehicle disposal, without yet fully exploring the other routes to market which now exist.  However, the report also revealed that many of the industry’s leading players recognised the need for change, including better management information, greater certainty of sale and a remarketing partner prepared to act as an agent on their behalf.

As a leader in the remarketing sector, grs has pioneered several options for vendors wanting to de-fleet, including outright purchase and residual value underwriting, which have grown in popularity in recent years. Perhaps less well known is its ability to act as an agent – an area of particular interest according to the remarketing report – where grs uses both its extensive industry expertise and nationwide network of retailers to maximise the value of de-fleeted vehicles, working on a fee basis.
Explaining the approach, Theo Kortland, Managing Director of grs, said: “We’re well placed to offer this service as we’ve developed extremely strong relationships with some 13,000 independent and franchised retailers across the UK over the past 15 years. Our experienced sales team is in regular contact with these retailers, and they trust grs to provide high quality stock that meets their showroom and forecourt requirements throughout the year”.

Continued Theo: “I believe our reach and relationships make the grs proposition strong for vendors keen to take a multi-channel approach to de-fleeting, particularly those with an eye on the true cost of disposal, once refurbishment costs and transport charges are taken into consideration, not to mention the inherent uncertainty of auction sales”.

And the grs offer is becoming ever more compelling. Its market-leading imagery is helping to maximise the value of every vehicle, as well as playing an important role in facilitating sales for retailers who can access the full stock list 24-hours a day.  For vendors, management information can be tailored to meet individual requirements, whether it’s ‘days to sale’ or ‘performance against the market’, ensuring accurate and consistent measures of success are provided.

Concludes Theo: “By providing a number of additional routes to market which can operate alongside more traditional routes, we can help vendors to remarket their vehicles, rather than just disposing of them”.

For a free copy of the “Best practice in remarketing report” or to find out how grs can help to optimise the value of your vehicles, please call Theo Kortland on 01743 281800.